Low-Cost Ways to Promote Your Business - Tip 2 - Writing articles on topics related to your business expertise is an excellent business promotion technique.

Writing articles on topics related to your business expertise is an excellent business promotion technique.

Well-written articles can provide free advertising and build positive word-of-mouth. If you're a realtor, for instance, you could write a piece on preparing your home to be shown. If you're a website designer, you might write a piece about assessing website usability. The more specific your topic, the better. Write a short biographical note, or "blurb" about you and your business to go with the article. Then send it out!

Special Thanks to Susan Ward and About.com
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